Exclusive BPTW Brand Guide | Certified Use Rules

About Us
Who We Are

Build with Purpose.
Govern with People.

People are your most powerful asset. BPTW helps you structure how they’re hired, developed, and supported through a certifiable system that works.

About BPTW
A certifiable framework for structured people systems.

Vision, Mission and Values
What drives us and the standard we set.

Our Team
Experts behind the BPTW initiative.

Certification Brand Guide
Rules for using the BPTW certification mark.

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Services
What We Do

Structured Systems. Real Impact.

Explore how BPTW helps organizations bring structure, clarity, and accountability to their people practices.

Certification
Certify your people systems, not just your culture.

Training
Build in-house expertise and alignment

Webinars
Understand the why before the how.

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BPTW Register
Our Directory

Browse the official BPTW registry.

See certified organizations, and learn about the ecosystem supporting structured people systems.

Certified organisations
See who’s earned BPTW certification and how they got there.

Auditors
Understand the role of approved auditors and how we maintain integrity.

Consultants
Find external experts who can help you prepare for BPTW certification.

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Library
Resources

Tools, templates, and insights to strengthen your people systems.

Practical resources to guide your internal audits, culture reviews, and certification prep.

Knowledge Hub
See how real organizations implemented BPTW successfully.

Document Guidelines
Download ready-to-use templates, formats, and documentation samples.

Employee Engagement Survey
Run pulse surveys to assess real experiences and align with your HR systems.

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Contact Us
Get In Touch

Have questions or are you ready to begin your BPTW journey?

Reach out for enquiries, support, or to share feedback — we’re here to help.

Application Enquires
Start your BPTW certification journey with a quick form.

FAQs
Answers to common questions about the process.

Careers
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Feedback
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Complaints
Report any concerns or misuse of the certification.

Office Location
Find our registered address and contact email.

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How to Use the BPTW Certification Mark Correctly

The BPTW Best Place to Work certification mark is a symbol of structured people systems and organizational governance.

To protect the integrity of the certification and ensure consistent, accurate use of the mark, the following guidelines must be followed by all certified organizations.The BPTW mark is a registered trademark of TQV. Unauthorized use by any organization or individual not holding valid certification is strictly prohibited and may result in legal action.

Who Can Use The Mark

Certified organizations that hold a valid BPTW certification may use the mark

Where the Mark Can Be Used

Certified organizations may display the BPTW mark:

Restrictions on Use

The BPTW mark must NOT:

Be modified, stretched, recolored, or animated
Be used on products, packaging, or personal profiles
Be displayed by any entity not holding current certification
Be used in a way that suggests certification of individuals, specific leaders, or company culture

Approved Wording

When using the certification mark, organizations must use one of the following:

Misuse of the Mark

Any incorrect, unauthorized, or misleading use of the BPTW certification mark may result in:

Suspension or Withdrawal

Suspension or withdrawal of certification

Public Correction

Public correction required

Legal Action

Legal action where necessary

Downloadable Certification Brand Guide